Ep. 12Stephen Hakami

From Near-Death to $10,000,000 with Stephen Hakami

46:30 · 2025-06-27 · 14 chapters

In this episode of the SaaS Operators Podcast, we sat down with Stephen Hakami, the founder of Wiza, to talk about his journey bootstrapping Wiza to $10M+ ARR and what happens when you hit an inflection point.

Stephen shares why he's now considering raising capital after years of profitable growth, and has shifted from a profit-first mindset to a platform play that focuses on enterprise value.

We dig into the tradeoffs between bootstrapping vs. venture scaling, the importance of retention metrics, and why gross logo retention tells a deeper story.

Stephen also opens up about a near-death moment for the company when his sole developer passed away suddenly, leaving the entire product in limbo.

The episode ends with a broader look at enterprise value, multi-product strategy, and the real meaning of resilience in SaaS.

00:00 Introduction to Wiza and Bootstrapping Journey 02:56 Transitioning from Bootstrapping to Raising Capital 05:29 The Importance of Market Opportunity and Competition 08:09 Shifting Focus: From Profit Maximization to Growth 10:48 The Role of Customer Retention in Business Strategy 13:33 The Multi-Product Strategy and Its Implications 16:30 Unexpected Challenges and Personal Stories 19:26 Lessons Learned from Crisis Management 30:33 Crisis Communication During Outages 33:01 The Fragility of Modern Infrastructure 34:05 Capitalism's Role in Tech Resilience 35:29 Starlink: A Game Changer in Connectivity 38:09 Revolutionizing Customer Experience in Auto Sales 39:31 Unlocking Potential in Traditional Industries

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